Friday, July 24, 2009


TROG--A new word? Actually, an acronym meaning Truly Ridiculous Outrageous Goal. It's your big WHY? It's the reason you get out of bed in the morning. We all need a TROG, a big WHY, a reason to get out of bed in the morning. If we don't have a TROG we may as well go back to bed and have a big Z, because our day(s) will almost surely be a disappointment.
Our TROG, our big why is Caffection for everyone. We look forward to the day when divorce is a foreign concept because people actually get married for love. They value their relationship so much that they form work of art that others want to emulate.
TROG because our goal consists of four parts: Truly--it really is what we intend; Ridiculous--subject to ridicule? Yes, but we're not about to let that sway us--A moon landing was called a ridiculous goal by many people; Outrageous? Sure, and why not? How many people would respond to a goal of sorting your sock drawer? Goal? Yes it is. Everyone needs one. Join us?

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